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Commercial Graphic Design, Print & Packaging

Catalogue Cover Design For Satzuma LTD
Print & Graphic Design : The items shown below are - a catalogue design and an A4 folded brochure. These print materials were used showcase products and the brand to prospective buyers. These were handed out at tradeshows and in sample boxes to new prospective business customers.
Catalgue and brochure design Interior pages of catalogue and llustration Goo Vial illustration used on promotion material and the catalogue.

Eye-catching Packaging : The product below is a smartphone and tablet gaming joystick which could attached to your Smartphone or tablet but pushing the sucker onto the screen. This piece of packaging was created to show the product from a 360 angle. The package was east to stack, unique, and needed to appealing to the target market, plus similar smartphone products needed push the product in busy retail markets - the visual elements being a big appeal.

The lower image shows the process of the package creation from my desktop. (Created in Adobe Illustrator)

Tube Packaging Design The process behind creating a piece of packaging

Virtual (VR) Goggles : This product was a Google Cardboard headset. I created a piece of packaging that said 'VR and gaming'. Creating the vector drawings in Adobe Illustrator, these were placed onto the packaging. The tray below is a retail display.
Catalogue Cover Design For Satzuma LTD Application, Website & Branding for idesign
An affordable packaging solution for Jeantech Computers. This is a PC power supply unit.

Catalogue Cover Design For Satzuma LTD
Stem Packaging : This product is a 'build your own STEM' robot. When thinking of the design - using the factory dieline I added a feature to the back that turned the retail box into a boxing ring.
Application, Website & Branding for idesign

Branding, Creative Design & Packaging for Print

Satzuma is a gadget and gifting company based in South east London that sells B2B to international stores across the globe. Boots, Staples, Tesco's and other European retail chains have purchased large quantities of products to place into their physical stores to sell to the consumer market. One aspect of my role at Satzuma LTD was to design impulse packaging which suits the product, captures the eye and is cost effective – an essential part of making the business work and keeping everything retail ready. My role at Satzuma was not just limited to packaging, another large portion of my role covered creative direction, managing other designers, working with interns, brainstorming, designing trade stands for International business, branding, animation, illustration, multimedia and design for screen.

Satzuma has taught me to think differently whilst maintaining a fun yet commercial edge, for which I'm grateful.

"If nothing else, Satzuma proves that by doing things this way, you can attract attention in something as large and noisy as CES. Truly, when it comes to small business, if there's a skill, there's a way."

- Guy kawasaki – Former Chief Evangalist of Apple

frequently used programs and methods Creative Cloud :

  • Adobe Photoshop - for creating textures, illustrations and retouching product images.
  • Adobe Illustrator - For creating a core of the design work and branding.
  • Brain & Pencil - Used for brain storming ideas and offering creative direction!
  • Indesign - Was used to create the layout the catalogue and booklets and product portfolio's.

Above is a snippet of some of projects i've had the honour to work on. A design of the product catalogue, where I was able to co-edit, design, plan and illustrate. No forgetting to mention working closely with my other design and the creative director. The other projects cover packaging design, design and manufacturing a flash memory drive. Vector graphics and wall art! All graphic design, artwork, illustration and concepts are copyright Satzuma LTD

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